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  • Director of Communications and Marketing –The Morgan Library & Museum

Director of Communications and Marketing –The Morgan Library & Museum

  • July 08, 2024 10:24 AM
    Message # 13379319
    Megan Eves (Administrator)

    JOB TITLE: Director of Communications and Marketing

    INSTITUTION: The Morgan Library & Museum 

    JOB LOCATION: New York 

    INSTITUTION WEBSITE: themorgan.org


    About the Institution: A museum and independent research library located in the heart of New York City, the Morgan Library & Museum began as the personal library of financier, collector, and cultural benefactor Pierpont Morgan. As early as 1890 Morgan had begun to assemble a collection of illuminated, literary, and historical manuscripts, early printed books, and old master drawings and prints.

    Mr. Morgan's library, as it was known in his lifetime, was built between 1902 and 1906 adjacent to his New York residence at Madison Avenue and 36th Street. Designed by Charles McKim of the architectural firm McKim, Mead & White, the library was intended as something more than a repository of rare materials. Majestic in appearance yet intimate in scale, the structure was to reflect the nature and stature of its holdings. The result was an Italian Renaissancestyle palazzo with three magnificent rooms epitomizing America's Age of Elegance. Completed three years before McKim's death, it is considered by many to be his masterpiece. In 1924, eleven years after Pierpont Morgan's death, his son, J. P. Morgan, Jr. (1867–1943), known as Jack, realized that the library had become too important to remain in private hands. In what constituted one of the most momentous cultural gifts in U.S. history, he fulfilled his father's dream of making the library and its treasures available to scholars and the public alike by transforming it into a public institution.

    Over the years—through purchases and generous gifts—The Morgan Library & Museum has continued to acquire rare materials as well as important music manuscripts, early children's books, Americana, and materials from the twentieth century. Without losing its decidedly domestic feeling, the Morgan also has expanded its physical space considerably.


    Job Description:

    The Morgan Library & Museum seeks a talented Director of Communications and Marketing to lead the development and implementation of the Morgan’s marketing and communications strategies. The successful candidate will bring a collaborative working style, creativity, and practical experience to reach and engage diverse audiences, meet the institution’s attendance goals; and strengthen the Morgan’s profile as both a museum and research library. A member of the leadership team executing the Morgan’s new strategic plan, the position oversees two fulltime staff members as well as interns and will partner with colleagues across the organization.

    Responsibilities:

    • Lead the creation of an audience development strategy to support the goal of 300,000 total visitors (250,000 museum visitors) by 2028, with increased participation of younger audiences and audiences with diverse backgrounds; develop and implement ongoing audience research protocols.
    • Spearhead the creation and execution of integrated marketing plans, encompassing print and digital advertising, email marketing, social media, and related digital storytelling to promote the Morgan’s offerings and support the Morgan’s audience goals.
    • Oversee the institution’s brand identity, ensuring it is effectively deployed across communication channels and campus signage.
    • Mount successful PR campaigns, including determining key media announcements and event approaches, generating related messaging, and building positive relationships with media outlets.
    • Direct the Morgan’s crisis communications and provide institutional messages for applicable situations.
    • Contribute to the development of staff communications that foster a positive and inclusive work environment.
    • Oversee the Morgan’s college ambassador program, which engages student to grow awareness of the Morgan’s programmatic and research offerings on their respective campuses.
    • Create and effectively manage the department’s annual budget as well as exhibition and special project budgets.
    • Build, retain, and develop a talented team to contribute to the work of the department.
    • Serve as Morgan ambassador to local neighborhood, community, and other external partners.
    • Stay current in best practices in the field.

    Qualifications:
    • BA or MA in the humanities or journalism. 10+ years of communications and marketing experience, preferably at a cultural institution.
    • A thorough understanding of the media landscape and established relationships with major local, national, and international media.
    • Superior knowledge of marketing strategy and design for printed and digital materials. Demonstrated ability to create and monitor communications and marketing plans using analytical tools.
    • Strong verbal and written communication skills.
    • Excellent planning, budgeting, and timemanagement skills.
    • A collaborative working style that forges bonds with a wide range of internal and external stakeholders.
    • Intellectual curiosity and a service orientation that inspires engagement with the Morgan’s collection and its mission.
    • The ability to juggle several projects at once while retaining excellent attention to detail.
    • Demonstrated experience as an effective and inclusive supervisor.
    • Proficiency in Microsoft Office, with strong knowledge of social media platform analytics.


    This Position is: Hybrid

    Position Type: FullTime

    Salary range: $140,000 to $160,000

    Benefits: Health Insurance, Dental Insurance, Vision Insurance, Life Insurance, Paid time off, Contribution to Retirement Plan

    How to Apply: Interested applicants should email a cover letter with salary requirements and resume to: commjob@themorgan.org  Qualified candidates of diverse backgrounds are encouraged to apply for the position using the email address indicated above.


The Museum Association of New York helps shape a better future for museums and museum professionals by uplifting best practices and building organizational capacity through advocacy, training, and networking opportunities.

Museum Association of New York is a 501 (c) 3 nonprofit organization. 

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